Financial Partners Credit Union

2011 - 2014
Financial Partners Credit Union
Financial Partners Credit Union

California banking services for over 80 years

We first met Michelle Unger, VP of Marketing at FPCU, through a relationship with our friends at Epic Labs.

She flew us out to California to meet and discuss her needs. We formed a fast friendship over a few drinks and laughs. We flew back home with a real sense of their business, ready to work full-steam on their site and applications.

Their old site lacked professionalism and polish, so we built a new site focused on story and company values. We improved their marketing efforts with custom photography. We began transitioning their tired, dated web site in to something their goal demographic (a younger audience) could use and relate to.

Over the course of our five year relationship, we helped them with marketing, email, third-party service integrations, custom applications, internal intranets, and more.

"45royale gets results. We saw a 20% improvement in applications after they redesigned our website, and a tripling of email response rates. Not only do they do great design that pays for itself, but they make it fun. A strategic partner that you enjoy working with - it doesn’t get better than that!"

Michelle Unger Vice President @ Financial Partners Credit Union
Financial Partners Credit Union - Home Page
Financial Partners Credit Union - Credit Card Designs

Careful consideration

With over 80,000 members, we had to be deliberate and careful with our work. Over the course of our five year relationship, we helped them with marketing, email, third-party service integrations, custom applications, internal intranets, and more.

Financial Partners Credit Union - Checking Page
Financial Partners Credit Union - Car Loan Email Template
Financial Partners Credit Union - Home Seminar Email Template
Financial Partners Credit Union - Style Guide
Financial Partners Credit Union - Checking Account Page